The state owned company Innovation Norway launches a focus on culture and the experience economy in a new effort to increase the country’s competitive edge, and value generation. All commercially active creative industries players can apply for financial support, including players in the areas of tourism and agriculture where cultural products represent an important part in the value creation.

The services of Innovation Norway aim at unleashing the inherent potential in the culture and experience economy. The target is an increase in innovation ability, cobbled with an increase in the number of innovative creative industries clusters.

Source: www.innovasjonnorge.no